Automobile brands in social networks: study and ranking

2015

Automobile brands in social networks: study and ranking

 From research institutes Carlos III University of Madrid: The Institute of Technological Development and Innovation Promotion "Pedro Juan de Lastanosa" and the Institute for Management Development (INDEM), we present our studies on monitoring and analysis of major car brands on social networks.

These studies, results of joint research and development institutes both managers and their teams effort, are the result of over three years of research. Big Data techniques and marketing have enabled the development of a very advanced monitoring tool and accurate which have been analyzed millions of data and drawn conclusions, and develop a ranking based on relevant metrics of digital marketing.


Press release

Press release


Ranking brands cars on Twitter UC3M

01_Ranking

02_Study and impact

03_Big Data

04_Methodology and development

05_BC jobs


Place and time of celebration

Day February 17 at Puerta de Toledo Campus

CHANGING ROOM: 1.A.04 !!!

Ronda de Toledo, 1

28005 Madrid

Hours: 10:00 a.m. to 1:00 p.m.

Directions to Campus Puerta de Toledo


Diary

Diary


Confirmation Assistance

Please confirm attendance: indem@uc3m.es


Important

 Conference aimed at Directors of Marketing, Digital Marketing and Communication Directors