Department of Business Administration of Carlos III University of Madrid  and Centre for Business Development (INDEM) will held the workshop "Maketing Dynamics and Communication". This workshop is dedicated to discussing the newest trend in nowadays marketing strategies, sales, advertisements and communication. 

We are pleased to welcome our honorable guests from Massey University in New Zealand. Harald Van Heerde, a professor of marketing at Massey University in New Zealand a world leading specialist in marketing modelling, business cycles, product-harm crises, price wars. And Valentyna Melnyk, world famous specialist in marketing communication and loyalty programs.