{"id":7026,"date":"2017-10-07T02:57:38","date_gmt":"2017-10-07T00:57:38","guid":{"rendered":"https:\/\/indem.uc3m.es\/events\/mm-workshop-ii-madrid-marketing-workshop\/"},"modified":"2026-01-22T13:17:44","modified_gmt":"2026-01-22T12:17:44","slug":"mm-workshop-ii-madrid-marketing-workshop","status":"publish","type":"events","link":"https:\/\/indem.uc3m.es\/es\/events\/mm-workshop-ii-madrid-marketing-workshop\/","title":{"rendered":"MM Workshop II (Madrid Marketing Workshop)"},"content":{"rendered":"<p>El workshop se celebr\u00f3 el 13 de mayo de 2011 en la Universidad Aut\u00f3noma<br \/>\nde Madrid, Facultad de Ciencias Empresariales y Econ\u00f3micas, Campus de<br \/>\nCantoblanco. El workshop tuvo por t\u00edtulo \u00abNew Challenges in Marketing<br \/>\nResearch\u00bb<\/p>\n<p><\/p>\n<p>We are pleased to announce the <strong>second Madrid Marketing Workshop<\/strong> entitled:<\/p>\n<p><\/p>\n<p><span style=\"text-decoration: underline;\"><span style=\"font-weight: bold;\">New Challenges in Marketing Research<\/span><\/span><\/p>\n<p><\/p>\n<p>The workshop will be held on May 13th, 2011<\/p>\n<p><\/p>\n<p>Place:\u00a0Sala<br \/>\n de Conferencias de la Facultad de CC. Econ\u00f3micas. c\/ Tom\u00e1s y Valiente<br \/>\ns\/n, Universidad Aut\u00f3noma de Madrid, Cantoblanco.<\/p>\n<p><\/p>\n<p>The Madrid<br \/>\nMarketing Workshop is a joint initiative of Marketing departments of<br \/>\nthree Madrid-based academic institutions: Universidad Aut\u00f3noma de<br \/>\nMadrid, Universidad Carlos III de Madrid\u00a0and Instituto de Empresa. This<br \/>\none-morning\u00a0research workshop on marketing issues is the second of a<br \/>\nseries that is intended to be celebrated every year. In each workshop<br \/>\nprominent researchers are invited to present a paper.<\/p>\n<p><\/p>\n<p>The second MMW will hold as invited speakers:<\/p>\n<ul>\n<li><strong><a href=\"http:\/\/www.london.edu\/facultyandresearch\/faculty\/search.do?uid=rchandy\">Rajesh Chandy<\/a><\/strong> (London Business School)<\/li>\n<li><strong><a href=\"http:\/\/catedraef.usal.es\/pdf\/CV-18-06-2010\/02-CV-MBA-OSCARGONZALEZ.pdf\">Oscar Gonz\u00e1lez Benito<\/a><\/strong> (Universidad de Salamanca)<\/li>\n<li><strong><a href=\"http:\/\/faculty-research.edhec.com\/jsp\/fiche_document.jsp?CODE=1194505759010&#038;LANGUE=1&#038;RH=faculty-gb1\">Lisa Pe\u00f1azola<\/a><\/strong> (EDHEC Business School)<\/li>\n<\/ul>\n<p><\/p>\n<p>To register for the workshop send an email to <a href=\"mailto:monica.gomez@uam.es\">monica.gomez@uam.es<\/a>. Please feel free to disseminate this information to anyone whom might be interested.<\/p>\n<p><\/p>\n<p>The organizing committee: <a href=\"mailto:alicia.barroso@uc3m.es\">Alicia Barroso<\/a>, M\u00f3nica Gonz\u00e1lez, <a href=\"mailto:nora.lado@uc3m.es\">Nora Lado<\/a>, Jaime Romero de la Fuente and Mar\u00eda Jes\u00fas Yag\u00fce.<\/p>\n<p><\/p>\n<p>Sponsored by<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/indem.uc3m.es\/wp-content\/uploads\/2026\/01\/14181627.JPG\" alt=\"Sponsored by\"><\/p>\n<p><a href=\"http:\/\/indem.uc3m.es\/pdf\/Program-madrid.pdf\">Madrid Marketing Workshop Program<\/a><\/p>\n<p><\/p>\n<p><\/p>\n<p><\/p>\n","protected":false},"featured_media":7027,"template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"year-events":[45],"class_list":["post-7026","events","type-events","status-publish","has-post-thumbnail","hentry","year-events-45"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MM Workshop II (Madrid Marketing Workshop) - INDEM - Departamento de Econom\u00eda de la Empresa<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/indem.uc3m.es\/es\/events\/mm-workshop-ii-madrid-marketing-workshop\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MM Workshop II (Madrid Marketing Workshop) - INDEM - Departamento de Econom\u00eda de la Empresa\" \/>\n<meta property=\"og:description\" content=\"El workshop se celebr\u00f3 el 13 de mayo de 2011 en la Universidad Aut\u00f3noma de Madrid, Facultad de Ciencias Empresariales y Econ\u00f3micas, Campus de Cantoblanco. 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