The XV edition of the International Accounting Symposium was organized by INDEM (Universidad Carlos III de Madrid) in collaboration with the Ramón Areces Foundation and the Universidad Autónoma de Madrid. The Symposium was directed by Prof. Leandro Cañibano and Coorditated by Prof. Beatriz García Osma. The event was celebrated from 24th to 28th June 2019 at the Ramón Areces Foundation with more than 100 participants.The invited faculty for the 2019 edition for their sessions were:Prof. Renée
Adams (University of Oxford)
Prof. Jasmijn Bol (Tulane University).
Prof. Hans
B. Christensen (University of Chicago).
Prof. Martine Cools (KU Leuven).
Prof. Martin
Jacob (WHU – Otto Beisheim School of Management).
Prof. Bill McDonald (University of Notre Dame).Prof. Ramón Rico (University of
Western Australia)
Prof. Lola Duque comments about marketing attributes in Vogue magazine
Brand, attributes, intangibility, loyalty, fans: Kanye West knows that to have fans the most important thing is a good look (and Sunday Service is the proof).
September 4, 2019
