4º Edición Madrid Marketing Workshops

El Instituto INDEM con la colaboración de Decanato de la Universidad
Carlos III de Madrid, organiza el IV Madrid Marketing Workshop que se
celebrará en el Auditorio de Puerta de Toledo en Madrid el día 29 de
mayo de 11.00h a 13.00h

Jaqueline Pels de la Universidad Torcuatto
di Tella, impartirá una conferencia sobre «Marketing in Emerging
Markets» abordando temas como:

Evolution of the context and why emerging market are interesting?
Myth-stakes on the BOP
Managerial response: four market strategies

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