UC3M Business Prof. Mercedes Esteban-Bravo and José M. Vidal-Sanz publish a new Marketing book

February 3, 2021
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UC3M Business Prof. Mercedes Esteban-Bravo and José M. Vidal-Sanz publish a new Marketing book

"A comprehensive and modern book on marketing research methods that covers classical approaches as well as new methods...a highly valuable resource" -Sunil Gupta, Hardvard Business School-

ANOTHER NEWS

Workshop on Banking and Corporate Finance

Workshop on Banking and Corporate Finance

Prof. Pedro Serrano has been promoted to Associate Professor in Finance

Prof. Pedro Serrano has been promoted to Associate Professor in Finance

Congratulations to Eduardo Melero, Neus Palomeras and David Wehrheim for their forthcoming publication in Management Science!

Congratulations to Eduardo Melero, Neus Palomeras and David Wehrheim for their forthcoming publication in Management Science!

RELATED PROFESSORS
JOSE M. VIDAL-SANZ

JOSE M. VIDAL-SANZ

Professor of Marketing

MERCEDES ESTEBAN-BRAVO

MERCEDES ESTEBAN-BRAVO

Professor of Marketing

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